Logistics Blog
Men and Mens Beauty Care
Men are fast becoming as tailored as women in appearance. Men are making more of an effort to look good. They are spending as long – or even longer - in the bathroom than women and spending a healthy proportion of their income on mens hair and beauty products.
It is increasingly becoming acceptable for men to buy these kinds of products rather than borrowing their girlfriends moisturiser in secret. However, it is still easier to buy online if you know the product you are looking for, my personal favourite is Mankind.co.uk as I find it the easiest site to use.
AS ranges grow, it can be difficult to decide exactly what to buy. You can choose one brand that supply an array of products such as Anthony Logistics and Zirh who supply things like, shaving products, face products, body products, anti acne products, anti-aging products, hair care products, sun care products, shavers and more.
Or you can choose products from brands that sell themselves as experts in helping with certain condition such as Acnease, who claim that they are selling the only clinically testes herbal treatment for acne. You can focus right down when buying male beauty products and look at ranges that deal with one part of the body e.g. skin, eyes, hair etc.
According to a recent survey, men between the ages of 15 and 24 years are much more willing to part with their hard-earned cash to buy male beauty products to enhance their appearance to attract sexual partners and relationships. Elders aged between 35-54 aren't as keen. Lets run this survey again in ten years and see if the demographic has extended to an aging young audience into their middle ages.
Blog 17 – Planning, logistics and loose ends
